This post has been moved to 7 Reasons Every Business Needs to be on Twitter on the Webbiquity blog. ***** technorati tags: Twitter Dell Zappos customer service influence-the-influencers market intelligence Tony Hsieh b2b Twitter del.icio.us tags: Twitter Dell Zappos customer service influence-the-influencers market intelligence Tony Hsieh b2b Twitter icerocket tags: Twitter Dell Zappos customer service influence-the-influencers market intelligence Tony Hsieh b2b Twitter Contact Tom Pick: tomATwebmarketcentralDOTcom

This content has been moved to Best of 2009: Social Media Marketing, Part 1 on the Webbiquity blog. ***** technorati tags: social media marketing social media strategy social media monitoring ROI StraightUpSearch Mark Walsh aimClear Marty Weintraub iGoogle HubSpot Rick Burnes Rebecca Weeks social news sites Daniel Flamberg Facebook Yung-Hui Lim Twitter analytics tools Twitalyzer Trendistic Twitturly TweetStats Dave Fleet Radian6 del.icio.us tags: social media marketing social media strategy social media monitoring ROI StraightUpSearch Mark Walsh aimClear Marty Weintraub iGoogle HubSpot Rick Burnes Rebecca Weeks social news sites Daniel Flamberg Facebook Yung-Hui Lim Twitter analytics tools Twitalyzer Trendistic Twitturly TweetStats Dave Fleet Radian6 icerocket tags: social media marketing social media strategy social media monitoring ROI StraightUpSearch Mark Walsh aimClear Marty Weintraub iGoogle HubSpot Rick Burnes Re...

This content has been moved to Best Twitter Tips, Tools and Tactics of 2009, Part 1 on the Webbiquity blog. ***** technorati tags: Twitter enlightenment Twitter secrets Twitter techniques Twitter tools TechRepublic Jason Hiner Twitter mobile messaging iMedia Connection Twitter sanity check Daniel Flamberg Rodney Rumford Ford Zappos Dell Madhuri Shekar MarketingProfs survey Jill Kurtz Jeremy Muncy Twellow Twitterless Claire Cain Miller MediaPost Mark Walsh Comcast Dunkin' Donuts Six Flags Frank Eliason del.icio.us tags: Twitter enlightenment Twitter secrets Twitter techniques Twitter tools TechRepublic Jason Hiner Twitter mobile messaging iMedia Connection Twitter sanity check Daniel Flamberg Rodney Rumford Ford Zappos Dell Madhuri Shekar MarketingProfs survey Jill Kurtz Jeremy Muncy Twellow Twitterless Claire Cain Miller MediaPost Mark Walsh Comcast Dunkin' Donuts Six Flags Frank Eliason icerocket tags: Twitter ...

This content has been moved to How to Suck at Twitter (And Still Appear Successful) on the Webbiquity B2B marketing blog. ***** technorati tags: b2b marketers social media Ardath Albee Mark Schaefer Eric Fletcher Jennifer Kane Rob Rose Twitter bio Twitter Avatar del.icio.us tags: b2b marketers social media Ardath Albee Mark Schaefer Eric Fletcher Jennifer Kane Rob Rose Twitter bio Twitter Avatar icerocket tags: b2b marketers social media Ardath Albee Mark Schaefer Eric Fletcher Jennifer Kane Rob Rose Twitter bio Twitter Avatar Contact Tom Pick: tomATwebmarketcentralDOTcom

Judy Grundstrom at the Just JudyJudyJudy blog yesterday announced the Twin Cities Top Ten Titans In Social Media 2009 , chosen by a distinguished group of judges . It's a very interesting list. The winners come from a variety of backgrounds, including politics ( Dusty Trice ), broadcast media ( Jason Matheson and Alexis Thompson of FM 107.1, Jason DeRusha of WCCO TV), the arts ( Kate Iverson ), corporate marketing ( Kelly Groehler of Best Buy), and PR agencies ( Blois Olson and David Erickson from Tunheim, the brilliant Jennifer Kane , and, um... me ), among others. You can find details of the top five and 6-10 winners on Judy's blog. It's quite an honor to be named to this list, and it helped me pick up a bunch of cool new local Twitter friends (I still don't like the term "followers," sounds too Kool-Aid-drinking cultish) like Aimee Cheek , Allison Janney , Tara Olson and Morsekode . Judy also discussed some of the winners on the December 9 Jason ...

This content has been moved to Best of 2009: Social Media Marketing, Part 1 on the Webbiquity blog. ***** technorati tags: social media marketing social media monitoring online video VSEO VSEM Forrester Research b2b technology Lorna Li blogger outreach social networking social news marketing social media ROI Axel Schultze return from social media investments Navel Marketing Brian Critchfield top social networks Tagged Yuku Mashable Dan Schawbel Social Mention Buzzlogic Radian 6 Cision Tom Hespos conversational marketing del.icio.us tags: social media marketing social media monitoring online video VSEO VSEM Forrester Research b2b technology Lorna Li blogger outreach social networking social news marketing social media ROI Axel Schultze return from social media investments Navel Marketing Brian Critchfield top social networks Tagged Yuku Mashable Dan Schawbel Social Mention Buzzlogic Radian 6 Cision Tom Hespos conversational ma...

In case you missed it (as I did), Anita Campbell a few months ago published 137 Twitter Tips: How Small Businesses Get the Most from Twitter , based on input from the readers of Small Business Trends . This report provides a treasure trove of guidance for marketers who seek to increase their brand awareness, credibility and business results using Twitter. The tips are categorized into six sections. Among the recommendations provided, by section: Getting Started Matt McGee provides tools (such as  Tweepz ) and other methods for finding local Tweeters to follow, and getting them to follow back. Joseph Manna notes the importance of commitment, and recommends spending at least a half hour per day discovering and Tweeting. John Joyce and Becky McCray offer guidance on useful tools (e.g., Twitter search and Twellow ) for finding local or industry-relevant people to follow. Staci J. Shelton advises following people who retweet your content in order to build relationships wi...

Is Big Brother watching you? Books like George Orwell's classic 1984 and films such as Minority Report and Eagle Eye present a nightmarish vision of an omniscient government watching our every move. The reality is far different story, paranoia about the Patriot Act notwithstanding. As recently as 2004, FBI agents still used laptops with Intel 286 processors. But is it possible that the government simply doesn't need hidden cameras, high-tech listening devices and secret agents everywhere in order to know the intimate details of our lives—that we're doing it for them? Consider a few technologies that have become part of daily life: Cell Phones: these can not only be used to take pictures virtually anywhere—and instantaneously upload them to the Internet—with GPS tracking, they can also be used to record our every move and pinpoint our current location. Credit Cards: the credit card companies, and services they report data to, know what you buy, when, where, and...

I recently did a little test to determine whether Twitter or LinkedIn was more effective at driving traffic to a few specific posts on this blog. While the results aren't scientific by any means, they are enlightening. Various posts were promoted on Twitter (with retweeting encouraged) and to three relevant and popular LinkedIn Groups focused on social media, PR and b2b lead generation. The results? For a minimally retweeted post, Twitter drove about twice the traffic of LinkedIn. For a heavily retweeted post, Twitter provided six times the traffic of the LinkedIn groups. More specifically, on the day this article was posted, Twitter accounted for 60% of the total blog traffic, LinkedIn about 10% (the remaining 30% was mostly Google search plus a few miscellaneous referring sites). Of course, your mileage may vary based on factors such as the specific LinkedIn groups utilized, the number of Twitter followers you have, and the influence of those retweeting the post. Still, th...

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This content has been moved to Best Twitter Tips, Tools and Tactics of 2009, Part 1 on the Webbiquity blog. ***** technorati tags: Twitter social media platform b2b marketing Facebook microblogging The B2B Marketing Blog Doug Kessler b2b bloggers iMedia Connection Clay McDaniel marketing mistakes to avoid on Twitter Rodney Rumford Michael Estrin Jason Baer Ron Jones Winning The Web Gyutae Park Croncast Twitter FAIL Gareth Jones del.icio.us tags: Twitter social media platform b2b marketing Facebook microblogging The B2B Marketing Blog Doug Kessler b2b bloggers iMedia Connection Clay McDaniel marketing mistakes to avoid on Twitter Rodney Rumford Michael Estrin Jason Baer Ron Jones Winning The Web Gyutae Park Croncast Twitter FAIL Gareth Jones icerocket tags: Twitter social media platform b2b marketing Facebook microblogging The B2B Marketing Blog Doug Kessler b2b bloggers iMedia Connection Clay McDaniel marketing mistakes t...

Social media marketing is a hot topic, with 75% of marketers planning to initiate or increase social media use next year. With larger budgets and more time devoted to social media will come increased pressure to demonstrate ROI. While it's not necessarily difficult to show an ROI from social media, accurately measuring the return on investment is challenging for at least three reasons. First is the problem of "last click attribution." A recent study found a 50% CTR increase in paid search when consumers were exposed to both social media and paid search for a brand, but if the actual click comes from AdWords, good luck convincing your executives that social media efforts led to that click. Similarly, a click-through from Twitter or Facebook may have been influenced by any variety of other online and offline marketing efforts, so giving 100% credit to social media for lead may be overstating the case. For the complete story, read Three Challenges in Measuring B2B Social...

Note: This is a guest post written by Christopher Angus, an award winning Internet Marketer. While Google and social media are two separate entities, they are closely intertwined. Google ranks its results based on several hundred quality signals. These range from website backlinks to the actual words on a particular page and whether a website has trust and / or authority. Many a SEO Company has tried to manipulate the results to their benefit. This is largely based on the fact that Google is a “backlink-based algorithm” and people would simply buy or find other means of artificially inflating their number of links. Of course, Google combats paid links or other “unnatural” links with its algorithm or in extreme cases penalising a website. As Google’s algorithm advances it has become far more difficult for business owners or SEO professionals to “game” the system and Google will continue to use other signals outside the normal margins to determine the quality and where a website sh...

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This content has been moved to A Better Method for New Product Launches – Rolling Thunder on the Webbiquity blog. ***** technorati tags: Schneider Associates b2b product launches Rolling-Thunder social media advertising public relations Rebel Brown del.icio.us tags: Schneider Associates b2b product launches Rolling-Thunder social media advertising public relations Rebel Brown icerocket tags: Schneider Associates b2b product launches Rolling-Thunder social media advertising public relations Rebel Brown Contact Tom Pick: tomATwebmarketcentralDOTcom

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