Skip to main content

Hear About PR & Social Media at the B4B Conference

The Blogging for Business (B4B) Conference coming up in Salt Lake City on June 6 will feature an intriguing lineup of speakers, including:
  • Brian Critchfield of Navel Marketing on how the consumer revolution is driving transparency in marketing;

  • Charlie Craine, Director of Interactive Media for the Deseret News;

  • Christopher Barger, GM's Director of Global Communications Technology (who recently did a great podcast with Albert Maruggi);

  • Cyndi Tetro, VP of Products and Marketing at NextPage and co-founder of the Marketing Executive Forum;

  • Dave Bascom of;

  • Jake McKee, Principal and Chief Ant Wrangler at Ant's Eye View, a Dallas-based customer collaboration strategy practice, and former Global Community Relations Specialist for the LEGO Company;

  • Jason Brown, blogger and co-founder of Brown Lures;

  • Intellectual property attorney and blogger Rand Bateman;

  • A panel discussion on "Pitching to Bloggers: What Works, What Doesn’t, and What Will Get You in Trouble" featuring Naked Jen of the New York Times, Mommy Blogger Shannon Johnson and Laura Moncur of Starling Fitness; and

  • me - talking about how PR practitioners can optimize their use of social media in a session called, for now at least, "Approaching Bloggers and Engaging Audiences."
Conference organizer Matthew Reinbold has once again put together an event that will provide invaluable information for marketers and PR pros on how to effectively engage their audiences online.


Contact Tom Pick: tomATwebmarketcentralDOTcom


Popular posts from this blog

AHREFS tops the marketing blunder list of 2018

It’s Early in 2018 and AHREFS tops the marketing blunder list It’s only the first week in February and you are reading about the Metrics/Data supplier that has provided us with fodder by creating a huge marketing blunder, Ahrefs.

Ahrefs is world's biggest third-party database of search queries with refined monthly search volume and research metrics.  Their data is used by untold numbers of digital marketers across the world.  Arguably they are the industry leader in this type of data.  The only thing that they changed was how a tiny item in their metrics was being calculated. 
About a week prior to the effective date of the change, Ahrefs notified users that a change was coming to how they calculated a domain rating or DR.  They also stated that many sites would see their rankings drop.  I agree that a need for change was warranted.  What I don’t agree with how they calculated the change and its ramifications for roughly 75% of all websites.  

This past Friday evening around 11 P.…

Enjoy the Fun of This Weekend

The weekend always has a lot of fun opportunities to offer those who worked hard all week! We  hope you enjoy thee opportunities because we know you deserve them.

Hello March!

It is finally March! What will be your marketing strategy for this new month?!