Skip to main content

Three Excellent Web 2.0 Resources

Looking for help with your Web 2.0 development and marketing efforts? Check out these valuable resources.

First, the helpful folks at the FontShop have assembled an extensive compilation of Web 2.0 typeface, logo, design and website examples. As they point out with regard to Web 2.0 design, "There is no official standard for what makes something 'Web 2.0', but there certainly are a few tell-tale signs...characteristic among these brands is their appearance. Web 2.0 sites nearly always feel open and friendly and often use small chunks of large type. The colors are bright and cheery — lots of blue, orange, and what we jokingly call the Official Color of Web 2.0: lime green." Many of the sites are also, not surprisingly, Web 2.0-related; blogging, tagging, photo sharing etc. They also link to Ludwig Gatzke's even larger Web 2.0 logo collection here.

Second is InfoPirate's Search Engine for Social Bookmark Services. This listing of 53 social bookmark sites (BlinkList, Digg, RawSugar, etc.) is among the most complete I've seen. Oddly, the list links aren't live -- a minor disappointment -- and somehow Reddit was missed, but this is a helpful collection nonetheless.

Third, with the era of "websafe colors" long over, graphic designers are able to make website colors exactly match styleguide specs. Color Schemer lets you enter RGB values and get the matching hex code (or vice versa) -- a very useful term when your designer has something more specific than "lime green" in mind.

Paul Dunay has put together an amusing list of the Top 10 Lame Excuses for Not Adopting Web 2.0. The resources above give you three good reasons not to need Paul's list.

*****

Terms: web 2.0 design resources, FontShop, Ludwig Gatzke, web 2.0 logos, typesfaces, colors

The web marketing news and resources portal: WebMarketCentral.com

The B2B IT go-to-market and lead generation specialists: KC Associates

Contact Tom Pick: tomATwebmarketcentral.com

Comments

Anonymous said…
Hi Tom,

thank you very much for mentioning infopirate's bookmark search. I just wanted to let you know, that reddit.com is in it since day one ;-) and that I linked all the services now, after reading your comment on this lack.

Have a nice day!
Tom Pick said…
Hey Infopirate -- you're welcome, that's a great list. Yes, Reddit is on there, my oversight.

I'm doing some research, actually, based on your list that you may find pretty interesting. Can't say too much right now, but I'll be blogging about the results within the next few weeks.

All Time Greats

Happy Thanksgiving!

Happy Thanksgiving, Y'all!

You Know What Time It Is

It Is Almost Time To Say

Happy 4th of July

Best of 2007: Articles and Blog Posts on SEM

Search engine marketing (SEM) is one of the fastest-growing categories in all of advertising, because it is both measurable and logical: present your ads when people are searching for what you're selling. A well-crafted search marketing program can provide not only broad brand exposure at a very reasonable cost (with CPMs of $10 or less), but also high-ROI lead generation. As with any other type of advertising, however, a poorly-designed campaign will be a disappointing waste of money. In addition to best practices in search engine marketing , the following articles and blog posts were among the best of 2007 at providing helpful guidance for creating and managing effective search marketing programs. Five Common Paid Search Mistakes That Can Sink Your Campaign by Search Engine Guide Blogger Jennifer Laycock explains how common mistakes such as "ego bidding," writing a single ad for all keywords, and directing all of your traffic to a single landing page can limit the res...