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Web 2.0 Social Tagging Sites, Part 1: Alexa Rankings


Here are the rankings for 42 Web 2.0 social tagging sites, according to Alexa. Although Alexa is notorious for its lack of precision, as documented by GigaOM, SEO Book, BloggingStocks and others, it's still useful as a rough guide to website popularity. A site ranked at 20,000 may not really be more popular than the site at spot 25,000, but it certainly gets more traffic than a site ranked at 200,000. As pointed out at PaulStamatiou.com, "While you shouldn’t quote Alexa rankings as ultimate truth, Alexa data is useful for comparing website to website, especially when those websites are in the same market (ie: Digg.com vs. Reddit.com)."

Furthermore, as WebKEW, Robin Good and others have noted, "Alexa's rankings tend to be extremely accurate, especially for the top 10,000 sites." 15 of the sites listed here fall into that group. Robin Good actually places the number at as many as 50,000, which encompasses 29 of these Web 2.0 social tagging sites.

So, take these with a grain (or two) of salt, but here are the current rankings:

Social Bookmarking Sites in Top 10,000:

Yahoo! MyWeb
Alexa Rank: 1
An anomaly right off the bat -- this reflects Yahoo's ranking as whole, not specifically MyWeb. Fortunately, the rest of the sites listed here are focused on Web 2.0 social tagging, so the comparisons get more apples-to-apples.

Digg
Alexa Rank: 88

del.icio.us
Alexa Rank: 184

Techorati
Alexa Rank: 204

StumbleUpon
Alexa Rank: 325

eSnips
Alexa Rank: 654

Squidoo
Alexa Rank: 706

Reddit
Alexa Rank: 860

Fark.com
Alexa Rank: 1,483

blinklist
Alexa Rank: 3,578

Furl
Alexa Rank: 3,807

Newsvine
Alexa Rank: 3,903

Clipmarks
Alexa Rank: 5,035

Blogmarks
Alexa Rank: 6,430

Ma.gnolia
Alexa Rank: 7,374

Social Bookmarking Sites in Top 50,000:

Simpy
Alexa Rank: 11,232

Blue Dot
Alexa Rank: 11,392

NowPublic
Alexa Rank: 11,807

Spurl
Alexa Rank: 13,222

Netvouz
Alexa Rank: 16,133

Zimbio (one of my personal favorites)
Alexa Rank: 17,403

Diigo
Alexa Rank: 22,866

Listible
Alexa Rank: 24,680

Shadows
Alexa Rank: 25,923

Backflip
Alexa Rank: 25,968

RawSugar
Alexa Rank: 27,184

Searchles (another favorite)
Alexa Rank: 27,519

BibSonomy
Alexa Rank: 49,670

Social Bookmarking Sites in Top 100,000:

MarkaBoo
Alexa Rank: 59,835

BuddyMarks
Alexa Rank: 84,699

ClipClip
Alexa Rank: 89,964

i89.us
Alexa Rank: 95,202

Social Bookmarking Sites in Top 1,000,000:

ButterFly
Alexa Rank: 131,054

Complore
Alexa Rank: 144,213

BmAccess
Alexa Rank: 144,275

30daytags
Alexa Rank: 194,976

WireFan
Alexa Rank: 239,602

Linkatopia
Alexa Rank: 239,613

Social Bookmarking
Alexa Rank: 240,461

SyncOne
Alexa Rank: 335,532

URLex
Alexa Rank: 335,952

ListerLister
Alexa Rank: 861,766

Two other sites -- Gabbr and Mister Wong -- are still in beta and not currently allowing registrations, but have the potential to be interesting players in this space.

As the title indicates, this is the first of a series of posts on the Web 2.0 social tagging phenomenon, so if this topic is of interest to you, you won't want to miss this blog over the next few weeks.

*****

Terms: Web 2.0 social tagging, social bookmarking, Alexa rank, rankings, listing, directory, Robin Good, Digg, del.icio.us, Technorati, StumbleUpon, Squidoo

Find top marketing books and other web marketing resources: WebMarketCentral.com

The only Minnesota-based marketing agency focused exclusively on B2B IT PR and marketing: KC Associates

Contact Tom Pick: tomATwebmarketcentral.com

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