What Exactly is Alltop

Calling itself a "digital magazine rack," Alltop is a human-powered content aggregation site that brings together the best news and blog feeds from around the web in more than 80 categories (and counting) grouped into broad topic areas. Alltop displays the five most recent feeds for each source site; mousing over a headline pops up a small preview window of the content to help you decide if you want to click through and read the whole story. Each page also has a translucent stationary banner bar just above the bottom of the page, which serves as both a page marker to help keep track of where you are as you scroll through the headlines, and a bad pun ("we've got all the top stories covered" - get it?).

The human-powered aggregation model is somewhat similar to what TopNet Pix, started by Jeff Rusinow, has put together. Both sites offer their own unique features. TopNetPix has more links, lets visitors create a personalized start page, and has its own Facebook app. Alltop has a much cleaner, less cluttered interface, a more focused set of content sites, and the aforementioned pop-up preview capability.

Speaking of that pop-up preview feature, Alltop acknowledges its inspiration from popurls, a sort of multimedia-content-aggregator-social-bookmarking hybrid site, which describes itself as "dashboard for the latest web-buzz, a single page that encapsulates up-to-the-minute headlines from the most popular sites on the internet."

popurls was started by Thomas Marban, Alltop by Guy Kawasaki along with Will Mayall and Kathryn Henkens. Marban is from Austria, Kawasaki from California, and it shows in the dramatically different visual designs of the two sites. Though there are functional similarities, the sites look nothing like each other.

Alltop was created by the team behind social bookmarking site Truemors, which they describe as “NPR for your eyes” (except that Truemors actually has some personality and manages to get by without taxpayer subsidies).

Alltop is definitely worth frequent visits to get a quick take on what's new and interesting. You'll find this blog as well as great stuff from writers like Paul Dunay, Ardath Albee, John Moore and Yvonne DiVita on the Marketing page, and the Alltop blog here.

*****

Contact Tom Pick: tomATwebmarketcentralDOTcom

Comments

Anonymous said…

Blog posts are good!!! Learn how to make money online with out investing a cent, check out http://GoogleCashcow-Money.blogspot.com

1:20 AM

All Time Greats

How to Use SEO: Leverage SEO To Be Found Online and Boost Your Online Marketing

All businesses that want to attract customers online, no matter the business size or age, have few options other than Search Engine Optimization (SEO). SEO In The Box™ by Results Driven Marketing®, LLC There are roughly 1.8 billion websites online, and basic SEO allows Google to find and index or catalog your webpages. After that, Google serves you up to searchers in the organic section. The question remains: where they list your site, on page one or page 22 or further back? SEO controls your positioning. Do you want to be found online or not? If your business is online or you want your product or service to be found online, then Search Engine Optimization (SEO) is a must, and knowing how to use SEO to leverage the power of the internet is vital. Arguably, an effective SEO strategy gets you on the organic results section of the search engine results pages (SERP). Organic traffic is highly valuable and requires high-quality SEO. But even busines...

The Wrong Way to Build External Links for SEO

Anyone who's worked on search engine optimization (SEO) for any length of time understands the importance of building relevant external links to a website. But whether you do choose to SEO internally, outsource it domestically, or offshore the effort, it's important to get this process right. If you're doing it internally, follow established best practices for this effort (including the information below). If you outsource your SEO, ask your vendor exactly how they perform their SEO work. I frequently receive reciprocal link requests for WebMarketCentral.com . Some of the requests are well-written, some inelegant, some spammy. But I recently received the following message, which was among the worst I had ever seen: Subject: Link exchange Dear Webmaster, My name is (name), and I run the web sites.: http://www.clickatest.co.uk/(PR>2) http://www.clickajob.co.uk/(PR>3) http://www.freshpromotion.com/ I recently found your site and am very interested in exchanging links. Y...

Top Notch Digital Marketing Tip: Optimize Your Site

Looking for some online marketing tips to grow your business? Well, you’ve come to the right digital marketing resource! Web Market Central has been doling out the proper digital marketing advice for years. And as you already know, marketing to customers online is 100 times easier than using dated, expensive and traditional marketing tactics. Like seriously, who uses billboards in 2019? But you already know how effective digital marketing and an seo strategy can be in the modern age. So now that you're totally convinced of what you already knew, let’s give you today's top-notch digital marketing tip! Optimize Your Site to Improve Search Engine Rankings Most small business owners know that their websites need to be optimized in order for search engines, like Google and Bing, to find them and rank them on the search engine results page. If you don’t know, that’s okay. You can learn all about Search Engine Optimization and SEO best practices here to help impr...

Top-Notch Digital Marketing Tip: Advertisements That Make Sense

MARKETING: 101 Looking for some online marketing tips to grow your business? Well, you’ve come to the right digital marketing resource ! Web Market Central has been doling out the proper DM advice for years. And as you already know, marketing to customers online is 100 times easier than using dated, expensive and traditional marketing tactics. Like seriously, who uses billboards in 2019? But you already know how effective Digital Marketing can be in the modern age. So now that you're totally convinced of what you already knew, let’s give you today's top notch-digital marketing tip! Advertisement Congruence If your business is running ads this is one of our most important online marketing tips! Ad congruence is when your ads and landing pages look alike or have the same message. Have you ever clicked on an ad and been taken to a page that looked nothing like the ad? When your ads look like the web pages they lead to, customers will feel like they are in ...

Top Notch Digital Marketing Tip: Google AdWords and PPC

MARKETING: 101 Looking for some online marketing strategy or social media tips to grow your business? Well, you’ve come to the right digital marketing resource! Web Market Central has been doling out the proper digital marketing advice for years. And as you already know, marketing to customers online is 100 times easier than using dated, expensive and traditional marketing tactics. Like seriously, who uses billboards in 2019? But you already know how effective digital marketing can be in the modern age. So now that you're totally convinced of what you already knew, let’s give you today's top-notch digital marketing tip! The Pure Unfettered Power of PPC (Pay-Per-Click) and PPC Campaigns Just like optimizing your site to rank for keywords, you can use our online marketing tips to pay to run advertisements on Google so that your business is shown on the first page of search engine results. Ranking this way is instantaneous whereas SEO (Search Engine Optimizati...

Digital Marketeers Are Hurting Their Clients With Local Citations; Some Just Don't Care

Digital Marketeers Are Hurting Their Clients With Local Citations; Some Just Don't Care Mount Pleasant, SC — Marketers are adding their clients to directories. Many of these directories are designed to provide businesses with industry exposure. But marketers across the globe are fouling up or disrupting various directory platforms. By listing businesses in the wrong directory to get local citations. What is a local Citation? A local citation is any online mention of the name, address, and phone number of a local business. Local citations can appear on various platforms, such as search engines, directories, apps, social media, and blogs. Local citations help Internet users discover local businesses and can also impact local search engine rankings. Local citations should be accurate, consistent, and relevant to boost the local presence of a business, according to MOZ. Local citations have become critical to Google rendering accurate search results. Websites with little or no ...

The Power of Free Lawyer Directories

Legal issues can become complicated and stressful quickly. It's crucial to find the right lawyer to handle your case. Having an experienced lawyer on your side can make all the difference in a personal injury claim, a DUI or DWI, a family dispute, or a business contract problem. This is where the worth of a free legal referral directory comes in and shines. A Free Lawyer Referral directory makes it easy and fast for people to find the right lawyers for their specific needs. Easy ways to get through the legal maze The Court System can be like a maze, with complicated rules, laws, and procedures that change from case to case and from court to court. To find your way through this maze, you need to engage the services of an attorney who understands and has experience working in the area of law that applies to your case. This is where a free list of lawyers comes in handy. How to Find the Right Knowledge When you use a free legal referral directory, such as a Reach Local La...

What is CRO and How Can It Skyrocket Your Conversion Rates? Expert Digital Marketing Strategies Revealed

‍ Image Source: FreeImages‍ ## Introduction to CRO (Conversion Rate Optimization) In the world of digital marketing, Conversion Rate Optimization (CRO) is a crucial strategy that can significantly impact your business's success. CRO focuses on improving the percentage of website visitors who take desirable actions, such as making a purchase, filling out a form, or subscribing to a newsletter. By optimizing your conversion rates, you can maximize the return on investment (ROI) of your digital marketing efforts. Why CRO is important for your business CRO is important for your business because it can directly impact your bottom line. By increasing your conversion rates, you can generate more leads, increase sales, and ultimately drive revenue growth. Instead of solely focusing on driving more traffic to your website, CRO enables you to make the most of your existing traffic by ensuring that a higher percentage of visitors convert into customers. In addition to boosting your revenue, C...

Search This Blog