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How Trade Publications Can Capitalize on Content Marketing and Social Media

This content has been moved to How Trade Magazines Can Take Advantage of Content Marketing on the Webbiquity blog.

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Contact Tom Pick: tomATwebmarketcentralDOTcom

Comments

Dave J. said…
So now you are telling me Publications will live? Do I have to delete my blog post? :)

No, I agree with everything you say ... if it is done with the right audience/niche to support it.

The reason I reacted to your first post is that my audience is too small, and as capital equipment, attention is fleeting.
Tom Pick said…
Hi Dave -

Sorry about messing up your blog post. :-)

I suspect mileage will vary. How the trades will fare depends on niche, audience size, growth rate etc.

But generally, I think most have a strong position in the market but will need a serious re-examination of business model to adapt to changes in buying cycles.